How to compose it correctly?
A correctly composed ad is a text with a minimum amount of water (vague promises, unnecessary information). The landlord, as a rule, wants to see as much information about you as a tenant in the advertisement, but long advertisements will not be remembered by anyone anyway, therefore, your task is to fit as much useful information as possible into a few sentences.
Information to be provided
As mentioned above, there is no specific form for submitting an advertisement, but there are still some points that are worth specifying:
- How solvent are you? It is better to indicate solvency not in the form of banal and unsupported “I guarantee, I promise”, but with specific facts, for example: “The chief engineer of a successful company, in connection with a promotion and move to your city, will rent...” - in this case, the tenant’s position indicates his solvency.
- What type of housing are you planning to rent? There is no universal formula here, landlords are different, everyone has their own idea of ideal tenants: some will prefer to rent out housing to a single girl, while others will choose a married couple.
- Do you have bad habits. In this case, you need to start from the opposite: if you are not a smoker, for example, you can safely indicate this in the ad; for many, this will be a big plus in your favor.
- Presence of animals or small children. As you know, many people who rent out housing do not welcome residents with children and animals. To avoid misunderstandings, it is better to immediately, at least briefly, indicate the presence of such.
- For how long do you plan to rent housing? In this paragraph it is better to indicate a long period, at least a year.
- Payment. In this paragraph, you need to explain exactly how payments will be made: in cash or by transfer, by prepayment or postpayment, as well as what you are willing (or not willing) to pay extra for (meters, repairs, house maintenance fees, etc.) .
The benefits of a creative approach
Having studied the statistics on completed transactions when submitting specifically “creative” advertisements, we can come to the conclusion that the chances of success are divided in a ratio of approximately 30:70 in favor of traditional forms of submission. Undoubtedly, such advertisements attract more attention, and their authors say that they receive a lot of calls , but, as a rule, this does not lead to a deal.
Undoubtedly, someone may be attracted to an ad written with a touch of humor and creativity, because one gets the impression that the person who wrote it is easy to communicate with and easier to negotiate with, but to some landlords this may seem frivolous. It’s up to you to decide which path to take when composing an advertisement for rental housing: creative or traditional.
My advertisement for renting an apartment
I will rent two small families in one house (for 8,500 and 9,500 rubles, they differ in area). Just renovated.
Each apartment has its own kitchen - ideal for those who like privacy (You cook in a separate kitchen and don’t see your neighbors. Almost all the amenities of an apartment are for the price of a room.).
There is one common toilet for four apartments.
Amenities: Wi-Fi Internet, washing machine, refrigerator, plastic windows, newly renovated, bed, desk and office chair.
Direct delivery from the owner. Call and come see right away (I’ll show you two apartments at once).
Requirements for residents:
1) non-smokers
2) Citizenship of the Russian Federation
Where is the best place to place it?
In order for the ad to attract the attention of as many potential landlords as possible, it needs to be placed in several places at once. It is best to come up with a separate text that can be hung in the desired areas in paper form, and separate texts for each of the real estate ad sites (if you use one ad on all sites, it will look like the work of real estate agents, and this fact can scare off homeowners).
Review of services on the Internet
Submit advertisements for rentals on both paid and free services , and you can also provide information in thematic groups of social networks. If we talk about paid services, you can send a mass mailing through them, and information on renting housing will appear on several resources at once.
- JCAT.RU – will place your ad on the most popular sites.
The service requires payment, but increases the chances of quickly finding housing. Let's watch an interesting video about the JCAT.RU service: - ZIPAL.RU – posts information on portals of similar topics. The service is paid, but the site has a wide range of tariffs.
Let's watch an interesting video about the ZIPAL.RU service:
Where can I apply for free?
- AVITO is one of the most popular message boards. It has paid options, but you don’t need to pay for posting information.
- IRR used to be a print publication, but then the bulletin board moved to the Internet.
Once you find a landlord, you need to know what documents will be required for hiring. A receipt for renting an apartment will help protect you from fraud.
From all of the above, we can conclude: it doesn’t matter in what form the information is presented - on paper or electronically, in traditional or creative form, the main thing is that this information is truthful, because honesty is the key to successful and long-term business cooperation.
If you find an error, please select a piece of text and press Ctrl+Enter.
Sample advertisement for renting an apartment
To begin with, we note that an advertisement for renting an apartment and its sample , there are several types and their submission requires its own specific rules.
Placing both on the Internet (in catalogs, on bulletin boards) and in a printed newspaper has almost identical rules: description, photo and, accordingly, price, telephone number, and preferably more than one.
“The price is negotiable” - forget such a concept, it only teases people; according to statistics, 60% of onlookers refuse to even call and ask.
For example, an advertisement for renting or selling an apartment on a bulletin board or in a real estate catalog should have its own rules.
Here you must indicate the series of the house, rooms, number of floors, the condition of the apartment, be sure to give photos of all the rooms and, of course, telephone numbers, the real price of the apartment. There is no need to hide something, people treat it with distrust.
It is advisable for the intermediary, realtor or owner to tell the truth; it is still visible by the phone number. As a rule, as a realtor he appears on at least twenty bulletin boards, and on the sale or rental of various apartments.
A sample advertisement for posting is not an effective method today, but people still resort to it. They pay little attention, because everyone is literate, knows how to access the Internet, and there is all the real estate with photos from all angles. What a choice and comparison!
But you can still download a sample advertisement for posting in WORD:
As you can see, it is filled out like a regular advertisement, who will rent, contact phone number, wishes, only with tear-off slips.
Source:
What should a rental advertisement look like?
There is no specific or approved form for advertising an apartment for rent. Everyone does it their own way, the main thing is to attract the attention of those who rent out apartments.
The advertisement should not be long and cumbersome, but the text should contain all the necessary information about the apartment.
You can also place an advertisement for rental housing on bulletin boards, entrances, and transport stops. In this case, the text of the advertisement must first be typed on a computer and printed, since not everyone reads handwritten information, especially if the handwriting is not very legible. In order to immediately attract attention to your ad, you can print it on brightly colored paper. Please note that in this case you also need to write “I’ll rent” in large font so that those who are looking for tenants will immediately notice it.
You can place an ad in a newspaper, but if you place it in a place where there are many similar texts, it may get lost. It is better to pay and place it separately, making it bright and noticeable.
When posting information about renting an apartment on the Internet, it is also important that it stands out in some way and does not get lost in the crowd. Attach a photograph or some kind of picture to the ad. It is important that the text of information about renting an apartment does not contain spelling errors, as this causes distrust among landlords. The text should be reduced to small sizes.
How to write an advertisement for renting an apartment
You can come up with something unusual for your ad or look for examples of real estate rental ads on the Internet.
First, you must determine your own criteria for what exactly is important in a rented apartment. This could be the area of residence where you plan to rent housing, whether it is important to have furniture in the apartment, how many rooms you need, on what floor.
The more criteria you specify in the ad, the better, since in this case you eliminate unnecessary calls from those whose apartments are not initially suitable for you. And landlords reading will understand that you are serious.
Such types of advertisements, where it is indicated that rent is expensive, are rarely paid attention to, since this is most likely a real estate agency.
The future tenant can provide some information about himself. It is worth indicating an approximate age or simply an age group, for example, “young man”, “man of retirement age”, as some landlords are looking for a person of a certain age. For some, it is important to rent out an apartment to an elderly person, or vice versa, to a young couple. Indicate in your ad your positive traits that you are a solvent and decent employer. This can be reflected in the phrase “I guarantee timely payment”, “careful attitude towards property”.
But it is better not to indicate the presence of a cat, dog, or children in the ad, but to talk about it in a personal conversation. Such information may immediately scare off the landlord, although in principle, this may not be important to him.
You cannot provide false information, since everything secret will become obvious; it is better to remain silent about some fact if you cannot write about it.
You can also immediately indicate information about the cost of a rented apartment, if this is important. Just the phrase “expensive”, “inexpensive” does not provide any specific information. Also, everyone has different ideas about high prices.
If you are ready to consider all price options, then you don’t have to indicate the price of the apartment.
Download a free sample “rent an apartment”
Download a sample for renting an apartment – “rent an apartment.doc” – 94kb.
We create the perfect “Apartment for rent” advertisements.
At the end of the story, I will note the following basic principles that are worth focusing on when composing “I’ll rent an apartment” advertisements.
- Try to indicate adequate payment, the maximum possible for you. It’s better that you make a deal with the owner later than not receive a single call.
- Be sure to indicate that you are a “Russian young couple, without children, animals with.... registration." Trust me, this will also increase your chances of getting a home.
- Indicate “your cleanliness and timely payment.” For many owners this is important.
- Enter a clause stating that you are ready to rent housing for at least a year. This point is better even than “long term”.
- It is advisable to indicate the mobile numbers of all popular mobile operators in this region. There must be at least two of them.
These are the basic principles of composing an advertisement “I’ll rent an apartment.” I hope my recommendations will help you. Remember that, despite the correctness of the summary, some features still should not be removed. State your wishes in full, and believe me, they will soon bear fruit.
Mikhail (Kashchey)
How to rent an apartment without agencies?
An effective advertisement or how to rent out an apartment without agencies.
If there is an opportunity to rent out an apartment, then you should definitely use it. This is what people who rent out their living space every year think so. Unfortunately, not everyone is able to rent out an apartment in the shortest possible time. Meanwhile, any delay costs money. What to do and how to quickly rent out an apartment?
Don't want to decide anything? Do you want to get money without making any gestures? Contact real estate agents. But will this help...
It appears that the agency will quickly resolve the issue. Unfortunately, it is not. And I am sure that you have already been convinced of this for a long time, otherwise you would not have asked the question “how to rent out an apartment without agencies? »
. The most effective way today is to place an advertisement on Avito or the Hand to Hand site, contact groups or other places where there is a flow of potential customers.
